The link between content alignment and success on YouTube The kind of content an ad runs against has a huge impact on the way a person reacts to it. It’s true on television, in magazines, and now – more than ever – online. With more than 400 hours of video added to YouTube every minute, […]


The Top 100 Influencers ranked by ZEFR Why hasn’t someone done this before?  The influencer space is exploding.  We all know that there is amazing talent – but it’s hard to make sense of it all. With our IMS technology we track over 78,000 accounts across platforms and trained the system to help identify a broad array […]